Richard Florida “The Great Reset”

July 5th, 2011

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Richard  Florida

Something is pushing America’s “reset” button. This economic upheaval — the loss of jobs and homes, the overhaul of entire industries — is not an unprecedented phenomenon, says social and economic theorist Richard Florida.

Richard  FloridaFlorida

In his book “The Great Reset” Florida analyzes how the current crisis is an opportunity. How pain accompanies great progress. How bright our future may actually be.

For many people it’s hard to see right now, but Florida believes these hard times are temporary, although that’s a relative term, and that for millions of Americans what comes next will be exciting and prosperous.

Listen to Richard Florida

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